Online Marketing Today: SearchCap: Day Of The Dead Google Doodle, A PPC Agency View Of Ad Blocking & More

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Day Of The Dead Google Doodle Marks The Mexican Holiday Devoted To Departed Souls
Nov 2, 2015 by Amy Gesenhues
Today’s Google logo has been replaced with an illustrated “string of papel picado” – a common Day of the Dead decoration.
SocialPro Is In 2 Weeks — Here’s What You Should Expect.
Nov 2, 2015 by Search Engine Land
The last year in social media has been insanely busy for professional marketers all around the world. If you manage any aspect of social media marketing for your brand or your clients, you know how hard it can be to keep pace.
Android Marshmallow & SEO Series: Google’s Private Index & Screen Crawling
Nov 2, 2015 by Cindy Krum
The first of a three-part series on how Android Marshmallow’s features and capabilities may impact the future of mobile search. Contributor Cindy Krum explores Google’s Private Index and discusses screen crawling.
Ad Blocking: Where Do We Go From Here? A PPC Agency View
Nov 2, 2015 by Pauline Jakober
The recent debate around ad blocking, sparked by the release of Apple’s iOS 9, shows the need for a renewed focus on the mobile user experience with ads. Columnist and agency owner Pauline Jakober weighs in.
Third Door Media Expands Martech Coverage With Newest Editorial Hire
Nov 2, 2015 by Matt McGee
Third Door Media is expanding its coverage of the fast-growing marketing technology space — “martech,” as it’s commonly called — with the hiring of a new full-time writer. We’re excited to announce that Barry Levine formally joins us today as our Martech Reporter.