Upcoming webcast: How to optimize search, Facebook, and display ads to drive offline sales

How are marketers using online and offline data to understand and optimize the customer journey? And what cross-channel strategies work best to drive offline conversions?

Join digital marketing experts from Adobe and DialogTech to understand how marketers are solving the online-to-offline dilemma.  Attend this webcast and learn:

• the unexpected impact call conversions have on your CPL and ROI.
• how to optimize search, Facebook, and display ads to drive offline sales.
• how to tie together cross-channel, web, and call data to boost revenue.

Register now for “Mastering Online-to-Offline Marketing,” produced by our sister site, Digital Marketing Depot, and sponsored by DialogTech.

The post Upcoming webcast: How to optimize search, Facebook, and display ads to drive offline sales appeared first on Search Engine Land.

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