Online Marketing Today: SearchCap: Google real time index, AMP expands & search analytics filters

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Google beta testing a real-time indexing API
May 19, 2016 by Barry Schwartz
Can Google find content even faster than it does now? Google thinks so, and they are beta testing a real-time indexing API for that reason.
Google bringing featured snippets & rich results filters to Search Analytics report
May 20, 2016 by Barry Schwartz
Here is proof that Google is bringing more filters to the Search Analytics report in the Google Search Console. Keep them coming, Google!
Google AMP has reached 125 million documents & is expanding to apps & recipe pages
May 19, 2016 by Barry Schwartz
AMP is growing and expanding. Here’s some of the latest information from Google’s Richard Gingras at Google I/O.
What marketers need to know about Google assistant and Google Home
May 20, 2016 by Joe Youngblood
Voice search is growing, and Google is investing heavily in products that utilize this technology. Contributor Joe Youngblood discusses these products and their implications for marketers.
4 effective local positioning strategies you’re overlooking
May 20, 2016 by Lydia Jorden
Local search columnist Lydia Jorden explores four ideas that, when utilized, can have a major impact on local SEO success.
Search in Pics: Google I/O, Sundar Pichai with Danny Sullivan & fancy YouTube toilets
May 20, 2016 by Barry Schwartz
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. An army of Google I/O Android figures: Source: Twitter Google’s Sundar Pichai with Danny Sullivan: Source: […]
The 5 best digital marketing courses for the modern-day marketer
May 20, 2016 by Sponsored Content: Careerplay
Modern-day digital marketers are expected to be competent in a host of skills, including analytics, copywriting, creative direction, sales, digital media, and more. But unless you’re ready to invest tens of thousands of dollars and commit years of your life to get a degree in each discipline, you need a faster, more effective way […]