Online Marketing Today: SearchCap: Google AdWords & Bing Ads Bugs, AMP Ranking Signal & Review Stars Bug

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Google: AMP Not Yet A Search Ranking Signal
Feb 26, 2016 by Barry Schwartz
In December, Google said AMP might become a ranking signal. It is not yet, but it still may become a ranking factor when it is more widely launched.
Google App Updates Will Include New Animations & Ability To Change Google Logo Colors
Feb 26, 2016 by Amy Gesenhues
9to5Google.com reports users will be able to change the color of Google logo using a “finger painting-like” feature.
AdWords And Bing Ads Both Having Late-Week Reporting Troubles
Feb 26, 2016 by Ginny Marvin
Issues began Thursday for both platforms and continue to affect reporting on Friday.
Google Confirms Review Stars’ Mysterious Disappearance In Search Results Was A Bug
Feb 26, 2016 by Barry Schwartz
Google review snippets are now back after a bug that caused them to drop out of much of the search results for about a week.
Connecting Demographics To Search Queries
Feb 26, 2016 by Andrew Ruegger
Frustrated by the lack of demographic data available for search ads? Contributor Andrew Ruegger shares his method for obtaining demographic information at the keyword level.
The Content Strategist Playbook: Evangelizing Content And Setting Yourself Up For Success
Feb 26, 2016 by Digital Marketing Depot
Content marketing is a popular practice right now, and it’s easy to see why. Interruptive advertising simply isn’t working, and as a result, creating content people actually choose to read, watch, and interact with is becoming an increasingly attractive alternative for brands. This guide from Contently outlines the Why, When, and How of content marketing and shows: Why content […]
Prioritizing Local Search Profile Listings: 2 Methods
Feb 26, 2016 by Lydia Jorden
Looking to start building those citations for local SEO? Columnist Lydia Jorden shares her strategy for determining which local business listing sites are worth investing in.
Search In Pics: Coca Cola Google Cardboard, Googley Volvo & Animated Google Sign
Feb 26, 2016 by Barry Schwartz
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. View From Google’s San Francisco Office: Source: Google+ GIF: Google Cardboard From Coca Cola Box: Source: […]