SearchCap: Bing Ads Editor, Google index status stalled & local business cards expands

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• OpenStreetMap debuts Google Street View alternative: OpenStreetView
  Aug 22, 2016 by Greg Sterling

  The company seeks to crowd-source street-level photography on a global basis.

• Bing Ads Editor now supports custom ad copy for native ads on MSN.com
  Aug 22, 2016 by Ginny Marvin

  Bing’s latest version of its desktop editor tool, Bing Ads Editor 11.2, supports custom copy development for native ads. Instead of creating one ad to be served in search and native ad placements, advertisers can now create ads specific to native placements on MSN.com in bulk using the tool. “Native ads perform better when they explain benefits and […]

• The way-too-early AdWords holiday testing guide
  Aug 22, 2016 by Todd Saunders

  Looking to run some tests in preparation for the holidays? Columnist Todd Saunders suggests some helpful ideas to get you started.

• 17 days of 2016 Rio Olympic Google Doodles: a full list of Google’s “Fruity Doodle” images
  Aug 22, 2016 by Amy Gesenhues

  From the start of the games through closing ceremonies, Google replaced its usual home page logo with the following animated images.

• Aligning collateral and micro-conversions with the buying cycle
  Aug 22, 2016 by Amy Bishop

  Columnist Amy Bishop believes it’s time to rethink the age-old strategy of a singular conversion point. Learn how to leverage your content to guide consumers through the purchase funnel while obtaining marketing insights that will help you drive sales.

• Google says the Google index status in the Search Console report is broken
  Aug 22, 2016 by Barry Schwartz

  Google may not be showing you an accurate count of your indexed pages in the Google Search Console Index Status report.

• Google Local Business Cards or Posts about to roll out to ‘thousands’ of SMBs
  Aug 19, 2016 by Greg Sterling

  Search feature will soon be broadly accessible to local businesses and their agencies.

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

• Coca-Cola, Nike top lists of Olympics advertisers earning social buzz
• Akamai: When creating responsive sites for mobile, consider dynamic image optimization
• 6 possibilities for the future of social media marketing
• How to responsibly create content that pushes the envelope
• 4 marketing trends you need to follow to sell to millennials
• MarTech Today: Salesforce’s evolution, Placed’s enticement & the event marketing data problem

Search News From Around The Web:

Industry

• This Is How The Majority Of The World Will Get Online, Google Hopes, BuzzFeed News

Local & Maps

• Landsat imagery coverage, Google Earth Blog
• Making Sense of Google’s Updates in Local Search, Moz

Searching

• Only Seeing One Organic Listing In Google? The Rest Ads?, Search Engine Roundtable

SEO

• 3 Uncommon Ways to Find High Value SEO Clients, Search Engine Journal
• Google App Deep Linking: Why It Matters to App Developers, Stone Temple
• When do you need SEO advice for your business?, Pedro Dias

SEM / Paid Search

• Achieving an effective PPC account structure. Art or Science?, State of Digital
• Ad Planner Alternatives: 4 API’s for Search Volume Data, Builtvisible

The post SearchCap: Bing Ads Editor, Google index status stalled & local business cards expands appeared first on Search Engine Land.

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