Online Marketing Today: SearchCap: Google bugs, Bing Ads conversions & Google local finder mentions

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Bing Ads announces new Editor features for ad extensions
Sep 28, 2017 by Susan Wenograd
Now available: Support for scheduling and Shared Libraries for call and location extensions
Canonical tags gone wild
Sep 28, 2017 by Patrick Stox
What happens when canonical tags get out of control and how can you rein them in? Columnist Patrick Stox shares his findings and insights.
Bug drops Sitelinks Searchbox from Google search results
Sep 28, 2017 by Barry Schwartz
Google is working on fixing a bug that has removed the internal site search box that typically appears with some search results snippets.
Bing Ads rolling out offline conversion imports to capture impact of ads on offline sales
Sep 28, 2017 by Ginny Marvin
Advertisers can upload offline conversion data from their CRMs into Bing Ads.
7 on-site SEO problems that hold back e-commerce sites
Sep 28, 2017 by Pratik Dholakiya
Is your e-commerce site experiencing weak organic traffic? Columnist Pratik Dholakiya shares some common issues that impact SEO for online retailers and offers a few suggestions.
Google local finder rolls out website mentions matching your query
Sep 28, 2017 by Barry Schwartz
After a few weeks of testing, Google is now rolling out a feature that shows local listings can surface content available on local business websites.
Amazon just upped the ante in the battle of the virtual assistants
Sep 28, 2017 by Greg Sterling
Smart speakers are the ‘gateway drug’ to smart home adoption.
Make user-generated content your brand’s secret weapon
Sep 28, 2017 by Digital Marketing Depot
Your customers’ own words are more important to your brand than any marketing tagline you can write. More than 90 percent of consumers say they trust recommendations from others — even people they don’t know! — over branded content. Join Marty Weintraub, founder of aimClear, and Janelle Johnson, VP of demand generation at BirdEye, as […]